• Leading the marketing department by establishing effective structures, systems, and competencies to achieve business goals
• Developing and executing the company’s market strategy to drive growth and brand positioning
• Creating and overseeing marketing communication strategies for reputable brands
• Analyzing market trends and customer insights to adjust marketing and business development strategies accordingly
• Overseeing the coordination of marketing and sales promotions to ensure a cohesive customer engagement approach
• Managing the planning and execution of advertising campaigns, promotional events, and public relations activities
• Developing the annual marketing plan, including strategic planning, market research, and budget control
• Managing and maintaining relationships with key partners to support business growth
• Staying updated on industry trends and best practices by participating in professional networks and educational opportunities

Requirements:

• University degree in business, marketing or management
• Minimum 5 years of experience in a similar role and business with significant exposure to international environments
• Expertise in marketing communications, creation and execution of product and brand marketing strategies, digital, and public relations
• Proven success in sales support and driving sales goals
• Strong leadership, people management, and relationship-building skills
• Creative, results-driven, with strategic planning and customer focus
• Excellent communication, presentation, and negotiation skills
• Fluency, both written and spoken, in English and Polish