Trade Marketing Manager

Exciting opportunity available at a top-tier global company. This role is responsible for developing and implementing strategies to drive channel and customer engagement, as well as managing relationships with third-party Sales & Trade Marketing solution providers.

Key Responsibilities:

• Analyzing market trends, customer behavior, and consumer insights to develop competitive strategies and effective growth plans across various channels.
• Formulating category growth strategies and utilizing strong conceptual selling techniques to deliver exceptional customer value.
• Creating and executing integrated trade plans (including online/offline channel strategies, promotions, in-store programs, etc.) in collaboration with the sales team, cross-functional teams, and customers to drive sales and market share expansion.
• Working closely with Sales, Brand, Finance, and Product Supply teams to combine expertise and resources, enabling faster and more impactful results in retail and distribution.
• Overseeing monthly forecasts, distribution plans, pricing promotions, shelf strategies, and merchandising efforts to ensure successful market entry and ongoing initiatives.
• Managing the trade budget while consistently identifying opportunities to achieve business objectives and drive growth.

Qualifications:

• At least 4 years of experience in trade marketing, sales, key account management, or marketing within the FMCG/consumer goods sector or related service industries.
• Proven track record in managing categories, brands, go-to-market strategies, sales forecasting, and trade funds budgeting.
• Demonstrated leadership abilities with a history of achieving exceptional business results, surpassing targets, and maintaining a strong focus on governance and productivity.
• Strong leadership capabilities, strategic mindset, commercial insight, and a passion for enhancing productivity.
• Expertise in category growth strategies, data analysis, budget oversight, and the ability to navigate complex business and organizational challenges to implement effective solutions.
• High emotional intelligence, thriving in a fast-paced, agile, and high-pressure environment.
• Proficiency in English, both written and spoken.
• A Bachelor's or Master's degree in a relevant discipline.

Qualified and interested parties please apply with your CV to Wendy.Yu@morganphilips.com

Please note, that while Morgan Philips Group welcomes and appreciates all candidate response, volume of replies allows us to respond to short-listed candidates only. Resumes are collected for recruitment purposes only.